Tag: viral
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3 Social Media Models That Will Guide Your Brand Into The Conversation Landscape
Think social media and conversational marketing might be the next train to heaven for your brand but don’t know where to board? Well, here’s three social media marketing models that will make sure you’ll find your station. If you wanna get moving into the social country of love where conversation rules you’ve gotta get one […]
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Seduce us or excuse us – 11 ways to bring your brand up to date
We’re fed up with boring old school advertising. We don’t want your information and rational explanations. We wanna dance, laugh, feel and love. We do not want be treated like idiots! James Dean knew how to seduce people while looking pretty darn boring. But face it. He’s dead and would be pretty out of date […]
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And now for another crowdsourcing experiment
The Japanese group Sour was about to create a new music video for their latest song ‘Hibi no Neiro’. What to do? Get some fans together from around the world, put them in front of a web-cam and let them co-create the video for you. Once you’re done – put it on YouTube and another […]
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Psst, have you heard…
Everyone that works in communication shares a wet dream and it spells word of mouth. Creating something that grows a life of its own without the support of mainstream media is what buzz and viral marketing is all about. But when we talk about creating buzz we seldom mention the dark side of the trade. […]
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It’s really not that hard to win once you're prepared to make a fool out of yourself
Linus Omark, the 6th most viewed video on YouTube this week. The 6th most viewed video worldwide on YouTube this week is a video showing Swedish hockey player Linus Omark, drafted 4th by the Edmonton Oilers, scoring in a friendly exhibition game against Switzerland. Linus does what every innovator would do – he dares to […]
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Sheep condoms…
I have a Samsung TV at home. I’ve been thinking of selling it. After seeing this viral that I picked up over at AdAge that’s not possible. While we’re at it. Yesterday I spent the morning at an MSN Innovate seminar arranged by Microsoft Advertising in Sweden. There I had the pleasure of listening to […]
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Videogame + urban sport + music + innovation = viral spread
This video below got the ingredients you gotta have to cook that viral soup. It opens up with a quick association to one of the world most sold (and best) games – Guitar Hero. The sign also promotes that the video is about music – Prisoner of Society by The Living End. Shortly after the […]
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Here's an RSS feed that will go viral!
As I was reading my stats in my Mint account a site that I hadn’t seen before. Viralvideochart.com stood out. Its a sniffy little thing where you can keep track of the virality of online videos. The cool thing is that these guys measure virality, not videos shown. So the faster something is being spread, […]
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How to kick start a viral
There’s a lot of talk about viral marketing and especially YouTube video virals. Brands and agencies seems to think that viral marketing is a viable marketing method. It COULD be. But it might just as well FAIL big time. Of course it depends on the actual video but many great virals have been doomed to […]
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Jigsaw has risen from the dead and promotes SAW 5 on YouTube
The creators behind SAW – one of the scariest horror movies ever has created a creepy video where Jigsaw, risen from the dead, promotes a competition on YouTube. A simple but smart concept where the man in the mask tells people to visit YouTube.com/SAW5. The video above featuring Jigsaw has gained 3,139,460 views in 6 […]