Tag: Design
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The Kinnarps stand 2017 – Editor's Award for Best Stand.
After creating a new brand and design platform for Kinnarps, one of the worlds finest workspace solutions brands I was asked if I wanted to design and then lead the implementation of the Kinnarps Stockholm Furniture & Light 2017 stand. This is the short story about that project. I early explained to Kinnarps that in […]
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Ten Principles of Future Branding
The other day I read a great post by Joshua Porter on the Principles of Product Design. It’s an area that I’m very fond of and the post by Joshua was spot on. Then as I’m a fan of Dieter Rams and his Ten Principles for Good Design I decided to write my own ten principles […]
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The Ronnestam Prototyping Process. An innovation process by me leading your brand into the future
About five years ago I launched new process that could help brands and companies to break out of their stand still and also help me in creating the right climate for change in the projects I work with. I call this process The Ronnestam Prototyping Process. The Ronnestam Prototyping Process The Ronnestam Prototyping Process is based on a combination […]
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10 things I've done wrong in branding projects and that you can learn from
A brand I haven’t created or believe in. I did however shoot the photo on a cemetery on Ireland not far from my favorite surfing spot. I’ve had the privilege of being involved in many different brand projects that have resulted in logos, graphical guidelines, advertising, POS, digital platforms, interior decoration, products, organisational impacts and future strategies. I’ve created and launched new brands […]
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BAUX, Branding & the Acoustic 3D Pixel
As we launched the BAUX Acoustic 3D Pixel we ticked another box at BAUX, the company I launched in 2014 together with four other brilliant minds. From the start we’ve set out to create a sustainable global design brand set out to rejuvenate the construction industry. Friends of mine were somewhat puzzled when I told them what BAUX […]
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A prototype – SJ and a journey into the future
You might have seen the post I’ve written about prototyping. An innovation process I’ve developed in order to help global brands understand their future needs and based on that map out strategies to move them into the future business landscape. It’s part strategy, part creative development and part visualisation. Well, here’s another prototyping project one […]
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Let me introduce BAUX – Let's Build!
Almost two years ago I had a very nice lunch with Petrus Palmér. Petrus has together with Jonas Pettersson and John Löfgren founded the world famous design agency Form Us With Love. As we’re enjoying our food Petrus tells me about one of the products FUWL has created. It’s an acoustic panel made out of […]
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Budweiser understands future communication is all about innovation
Living in a connected world where information is accessible 24/7 and shared by everyone through social networks means you’ve gotta spend more money on your product to make sure you’re on top of the competition. In all its simplicity I think this new Budweiser can shows what it’s all about. At first glance a 10° […]
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Design and creativity sells. Have a look at Miss Ko if you don't believe me.
I wrote a blogpost the other day about design and why it’s important for future brands. Then today I ‘ran‘ into this fantastic artwork made by london based agency Gregory Bonner Hale for a restaurant in France named Miss Ko. Miss Ko is an
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Why design is essential to future branding
I wrote a blogpost a couple of weeks ago about the three components of future branding; Authenticity, Innovation and Design. Today I though I’d dig deeper into the design part of branding. Why is it important, what does it mean and how do you know you’re on track. Why is design an essential part of […]
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Putting Sweden on the map at LeWeb 2012
A couple of month before LeWeb Annika Lidne, Social Media superwoman from Sweden approached me and asked if I wanted to be a part of the Swedish Trade Council Initiative at LeWeb. Once I said “hell yes” she also asked if I would consider developing a communication concept for the event. “Hell yes! once again”. The […]
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The three components of future brands
Were living in the transparent century where all information ia accessible only a keystroke away. Somewhere in the world someone is working right now on project ment to disrupt your brand and your products. We all fight hard to get our 15 minutes of fame. How can we get people to talk about our brand, our […]
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When labels become art. Stranger & Stranger is better & better.
Years ago I found out about a innovator within the Whisky industry. His name is John Glaser and he has created a brand that is called Compass Box. If you are to buy a fantastic whisky, get your hands on a bottle of Compass Box. My personal favorite is Hedonism. The other day I ran […]
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Case: Revamping Vasakronan. Swedens largest property brand.
Sometime last year I was approached by Vasakronan, Swedens largest property brand with a property portfolio valued at SEK 80.3 billion. Being a market leader the felt their digital presence had to reflect that position. Their question: What do we do? As always I teamed up with Caroline Karlström and accepted the challenge to answer that question. In […]
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So What About Volvo? Does Your Site Suck Too?
Yesterday I wrote a blog post about SAAB. It obviously created some sort of attention since I almost had a new unique visitor record. Among the commenters were official SAAB representatives, positive even though I had quite a strong tone in my post. Another commenter, a bit surprising, was David Holecek, Interactive Marketing Manager at Volvo […]
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Yahoo Shares The Love Of Usability
If you’ve been reading my blog for a while you would know by now that I’m a big fan of sharing ideas and thoughts. Internets biggest contribution to a better world is exactly this – getting rid of protectionism and replacing it with sharing knowledge. Together we can tear down the walls of monopoly built […]
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Presenting TEDxViggbyholm 18 April – An Evening About Visualization
Two days ago I got the news that my application for a TEDx license was approved. My idea is to host an event for around 75 people in Viggbyholm, Täby where I live. The focus of the event will be visualization and how design shape our ideas about the future. The event will be held in Täby, Sweden on […]
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Here’s a logo that can stand time
As I was browsing the ‘best of the week 63 on the Abduzeedo.com blog (abducted by design) I fell in love with this image showcasing how the Virgin logo has been stretched into different business areas. Isn’t it cool when someone has created a logo so simplistic that it can be put into any context […]
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I adore a good wine. I love a great design. When these two collide I'm lost in the explosion!
The Matsu’s wine triology, ‘El Pícaro’, ‘El Recio’ and ‘El Viejo’ Today on TheDieline I ran into the company ‘Vintae Luxury Wine Specialists’. Vintae is Spanish based company that specialize in top of the range and luxury wines. Not only do they have a great wine portfolio. Together with Spanish agency Moruba, they’ve designed some […]
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In order to create something timeless you’ve gotta set Megagoals.
The Lamborghini Miura – A timeless car What makes an object timeless? Why in some cases do we all end up liking something so much so it rises from being just another thing to instead becoming culture? Certain designs and certain objects has that little extra, they’re like an open fire – we can’t stop […]
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What the font was that?
That’s more or less the name of this ingenious new iPhone app that let’s you identify a font purely by taking a photo of it. I downloaded it and tried it – it’s a killer app! As often before it’s Miss Swissmiss that delivered the news about the Whatthefont app.
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Just came home from Barcelona but wish I was in Great Britain
The British Royal Mail has released a set of stamps featuring British design classics. Great Britain is a wonderful country indeed. Don’t you agree? Getting a post card with one of these ‘licked’ to it would definitely put a smile on my face for the rest of the day. Thanks SwissMiss for the find!
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Objectify, my kind of movie
I love Industrial design. I love gadgets. I love communication. If this movie lives up to my expectations – then I’ll love the Objectify movie too. Hey. If you’re as eager as me. Sign up to the newsletter on the Objectify movie site.
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Visualization makes things easy to understand
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Pepsi rebranding features dynamic logo
Pepsi has rebranded their classic logo with the help of the Arnell Group. Without commenting anything on the actual design itself I must say I like the touch of incorporating a dynamic element in the logo. As seen on the bottles, the new logo (or at least part of it) features a redesign of the […]
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First came the voice, then came the finger and now comes the voice again
Aha. So you’re still at home crying about that car you drove of the bridge while texting ‘Look, I can drive without holding the steering wheel’. Well, not to worry. Vlingo has got just the thing for you. These guys have launched an application that allows mobile phone users to speak and look-up information such […]
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Peter Jaworowski and Fonterutoli makes life easier
Saturday. It’s half past ten and I’m working an idea for one of my new clients. The concept is pretty finished and I have this idea about how the art direction should be. As I browsed my feeds I found Peter Jaworowski from Bialystok, Poland. Peter is this great retouch, illustrator, master ‘photoshopper’. Spot on. […]
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50 movie posters that will bring you back in time
I was 12 years old. My mother and father couldn’t stop me from watching. The birds, a classic Alfred Hitchcock movie that sends chills along my spine. The Smashing Magazine has gathered 50 beautiful movie posters that brings you back in time and on top of that inspires you. Get over there and enjoy
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The Tap'd communication package makes you believe (almost)
Tap’d water is this new tapped water on bottle from New York. It’s basically water straight from the tap, poured into a wonderfully designed bottle and sold on the streets in NY. The people behind this product must be marketing geniuses. Read this statement taken from their website: “New Yorkers are known for having great […]
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Art Lebedev Studio innovates
Fuck the rain. A creation by Artemy Lebedev founder of the design agency Art Lebedev Studio. I first noticed these guys back in 2004 when I used the Ardeæ folding chairs, one of Arts own creations, as a mood image for a BRIO pitch. I found myself loving the broad variety of projects found […]
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The new Blossa Glögg bottle
I liked the first five years better. But here it is. The 2008 Blueberry Glögg from Blossa by BVD.
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Playground for font lovers
FontStruct is the ultimate playground if you wanna get into creating your own fonts. Online and all! Go.
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How to innovate a album cover using typography
That’s exactly what Funki Porcini’s has done when they have designed the cover for their new album Fast Asleep ILoveTypography served and I recieved.
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BMW innovates
Nothing impresses me like a company that has found out exactly what they should do to build their brand and then sticks to the formula. I don’t drive a BMW but I must say these guys from Germany are not far from making me into a customer. Their brand has been closely connected with innovation […]
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I don't speak Japanese, but I do speak innovation
Don’t know what I was looking for when I bounced into a page about customized scooters. Check them out at Pinc Tentacle.